Introduction
Radiance is a growing beauty brand struggling to stand out in a crowded market.
Despite consistent posting, their content wasn’t driving engagement or conversions. They needed a system that could turn attention into actual sales — not just likes.
The Challenge
Radiance came to us with great products but low engagement on social media.
Main Issues:
Low engagement despite frequent posting
Inconsistent brand identity
No clear content strategy
Paid ads not delivering ROI
Our Approach
We built a complete growth system combining content, management, and paid media.
Content Strategy
Created scroll-stopping visuals with strong hooks and trends
Platform Optimization
Focused on formats that perform on Instagram & TikTok
Paid Ads System
Scaled high-performing content into ad campaigns
Consistent Posting & Engagement
Maintained daily activity and audience interaction
Content in Action
We focused on creating relatable, high-impact content tailored to the beauty audience.
Highlights:
Before/after transformations
Product demo reels
Trend-based short videos
User-generated style content
Results
Engagement
ROAS
Followers in 90 Days
Within 90 days, Radiance saw a significant transformation across all key metrics.
Claient Feedback
We went from inconsistent posting to a clear growth system. Our engagement tripled within weeks.
Olivia Bennett
Marketing Director of Radiance
4.5 ★★★★★
